There was a thing on Facebook a while back – ‘7 things you didn’t know about me’, I found out some really interesting things about my friends and enjoyed reading their posts. So here are mine to share with you. 1. My degree is in
As well as small businesses, we help voluntary and community organisations to use social media to support their work. Last year we helped Berkswell Cricket Club achieve the second highest number of sign-ups for All Stars in the whole of Warwickshire. As a mum of
A lovely story in this weekend’s Scotsman newspaper, Sir Chris Hoy and his wife Sarra celebrating their baby son coming home from hospital. It had all the right elements a nice photo, gratitude from both parents for the care received from hospital staff, and thanks to
Who do we trust? Not Facebook itself, that’s for sure. Another round of sharing of this status recently shows how suspicious we are of Facebook’s motives.
It’s interesting that we have such a low opinion of Facebook itself, ready to believe the latest story of how they’re going to make money from us or invade our privacy.
On the other side it also highlights how much we do trust what our friends post on Facebook. One of the main reasons people cut and paste the information is because they trust their friends who first posted it.
As a business or organisation if we can tap into this trust, build a reputation via Facebook, and have our supporters share our information it can have huge benefits.
A couple of weeks ago I needed a plumber as there was a leak under our kitchen sink. To find a plumber I asked the school mums Facebook group I am a member of. On a Thursday evening, within five minutes, I had four people reply, three of them recommending the same plumber. By Friday lunch time he’d assessed the problem, and by Monday lunch time he’d fixed it.
Unfortunately he doesn’t have a Facebook page or website but I did manage to find some contact details in an online directory. I’d love to be able to tell people how fabulous he was and leave him a 5* review but am sadly unable to.
Stacey’s business, Make up by SPR, does have a Facebook page, filled with great recommendations, lovely photos and easily accessible contact details. When a request went into a Solihull Mums and Dads Facebook group for a make up artist, Stacey was recommended by a number of people and they were able to link to her Facebook page, making it really easy for the person to get in touch with her. Stacey was booked, and this is the way a lot of people find her and her business. She is listed by Facebook as being very responsive to messages so potential customers have confidence that she will be in touch with them quickly.
Personal recommendations have always been vital to any business or organisation but today people look to Facebook and other social media channels for those recommendations, a good digital and social media presence can really enhance your reputation and allow customers to quickly and easily show their support for and recommend you and let other people know who they trust.
For more social media news and views you can like my Facebook page.
The story in the Daily Mirror recently sounded very scary. People accessing photos of children from social media sites and printing them on mugs. However they were able to do that because of the way the photos had been put on the internet (the point the company behind the story were trying to make). The photos were downloaded from Flickr, an online photo album site; they were not taken from Facebook.
Social media is widely used and can be a great way to keep in touch with friends and family around the world. With those possibilities does come some risk but careful use of privacy settings and understanding how they work makes a huge difference to who sees your updates and photos, and greatly reduces the potential for anyone to misuse them.
When anyone uploads a photo to Flickr there are a choice of options to set out what other people can do with that photo.
The default setting is ‘all rights reserved’, which means other people can not use your photo in anyway. You have to actively choose an alternative setting to enable people to download and use your photo.
If you do use Flickr you can also choose who can see the photo: only you, friends, family, or everyone. The photos that were part of the story that appeared in the Daily Mirror came from Flickr. The people who had uploaded them had also changed their settings to allow others to use them.
When you put photos on Facebook you can control who sees them. Each time you write a new post or share photos you can choose the audience it goes to by using the little arrow at the end of the box that says ‘Friends’.
Facebook has a vast array of privacy settings, they do change from time to time so it is always good practice to go through and check your settings. If you go to www.facebook.com/settings you can look through them all and update any you need to. You can change who can see posts you’ve made in the past as well.
More advice and guidance
The NSPCC are running a campaign at the moment called Share Aware. They have produced useful guides to lots of social media and game sites and advise on privacy settings and controls.