Tag Archive for hillary clinton

Election news bot cuts through the chatter

election news bot

Like many people, I was amazed to wake up to the news that Donald Trump was close to winning the US Presidential election. As the day has gone on the final result is gradually sinking in.  I’m a big fan of Hillary Clinton and wrote my dissertation on her transformation of the role of First Lady, so I was particularly disappointed by the result.

Not least because one of my main sources of US election news the New York Times Facebook Messenger bot, had updated me daily with the chances of Hillary Clinton winning, and not once did it drop below an 86% chance she would be victorious.

FB Messenger bot

However you’ve kept up to date with election news – in print, online, or via new technology – the polls were largely wrong.  I think the model the New York Times has used to reach people is really interesting. Social media has changed the way we consume news, it’s a long time since people favoured one paper, bought a daily copy and read it from cover to cover.  These days we get our news from multiple sources and in a variety of ways.

Twitter was a key channel on election night, with millions of tweets sent as the results came in. But it is becoming increasingly hard for publishers to make their content stand out among all the noise on social media.  The use of Facebook Messenger is one way to overcome this.  By signing up for the New York Times bot, I received daily updates with notifications. Had I liked their Facebook page I would only have seen a fraction of the content I did.

I liked the fact that I only got updates on a particular subject area.  I think we’ll see far more of this type of publishing in future, tailored to our individual interests, and in this way news organisations can reach more of their potential audience.  Sadly it can’t change the election result for this year.

Help says Hillary (and that’s OK) :-)

Photo credit: Marc Nozell https://www.flickr.com/photos/marcn/

Hillary Clinton was mocked last week for emailing an aide for help to use emoji on her new BlackBerry.

A cheap laugh for lots of websites and news organisations, but pretty unfair criticism I think. I admit to a quiet admiration for Hillary and I’ve defended her before.

It’s perfectly sensible to ask for help if you don’t know how to do something; that’s how we learn things. If the person you are asking is a specialist, chances are they’ve been asked before, and probably even more ‘simple’ questions than yours.

There are many things we don’t know how to do. No one is an expert on everything and while I’m pretty good at how to use emoji and many other areas of social media and technology, I’m willing to bet there is an awful lot that Hilllary knows that I don’t.

It’s great that she wants to keep up to date, use the full functionality of the technology that she has and bring a bit of life to her communications. Far too many politicians don’t use these tools as well as they could, or need someone else to do it for them.

I love helping people learn new things and I’m always happy to answer questions no matter how small or how silly they seem. If people leave one of my training sessions with unanswered questions – then I haven’t done my job properly.

Social media and technology change all the time and we need to ask questions to learn and keep up to date. Learning is exciting and I love sharing new things with clients and friends.

So if you’ve got any questions, no matter how silly you think they might be – ask away. Comment here, tweet, DM or email me. Whatever you are most comfortable with. I’ll blog the answers to any questions I get (without revealing the person asking the question of course).

Happy learning :-)

PS My favourite use of emojis has to be this post from Andy Murray on his wedding day.

Andy Murray wedding emoji


Hillary Clinton Photo Credit: Marc Nozell